Language of Addiction: How the words we use affect the person we see

Insight Beyond Treatment

At Next Level Behavioral Health, we believe meaningful change starts with perspective, not just protocols.

That philosophy is directly led by Amanda Marino, whose voice in behavioral health extends beyond clinical settings into leadership, culture, and personal growth.

Through keynote speaking and live events, Amanda explores the deeper themes that show up in recovery, family systems, and life transitions: authenticity, resilience, accountability, and the courage to change. Her work invites audiences to move past labels and into honest conversations that create lasting impact.

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 In life, it is often not what we say but how we say it.

 In life, it is often not what we say but how we say it. This rings especially true for those who’ve dealt with the disease of addiction (or more formally known as Substance Use Disorders).

The words we use to describe someone that is affected by alcoholism, addiction, opioid use disorders, etc… can have a profound effect on the afflicted person’s self-esteem, confidence, and even their willingness to get help.

There was a study done at a University where they split a group a patients that were being treated for substance use disorders into two groups. One group they referred to as “substance abusers” and the other they referred to as “people affected by substance use disorders.” The results of this study showed that those referred to as “substance abusers” were actually prescribed more punitive style treatments. The group the was referred to as “people affected by substance use disorders” were treated in a more holistic style fashion and their disease was looked at as just that…a disease. The explanation for this is because, subconsciously, the term “substance abuser” implies that the person using the substance has made a willful decision to use drugs and/or alcohol. It makes it the person’s fault, and not the disease’s fault. There is no willpower once a person is in the grips of an addiction. Using equals survival at that point so the person’s brain essentially believes they need the substances to survive just as they would need water or food to survive.

It’s important we begin to separate the person from the disease. We don’t dislike the person, we dislike the addiction. Terminology is the first step in the right direction of reducing stigma surrounding the disease of addiction and helping the general public view it less as a moral failing, and more as the brain disease that it is.

Please enjoy the video above.

A Voice Shaping the Conversation

The topics explored here—change, self-awareness, recovery, and growth—are the same themes Amanda Marino brings to audiences nationwide through speaking engagements and live events.

Known for her appearances on A&E’s Intervention and Digital Addiction, Amanda speaks to organizations, communities, and leadership teams about navigating adversity, embracing vulnerability, and building lives rooted in purpose. Her message resonates far beyond treatment, offering insight that applies to families, professionals, and anyone standing at a crossroads.

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